Hiring FitForCommerce is the smartest decision I made at this company yet. The team far exceeded my expectations. We know exponentially more about our ecommerce business than we did before and have a roadmap and tools to optimize the digital channel.
I cannot imagine a more intense time to be serving as ecommerce leader than during a pandemic and global shutdown that almost completely diverted sales to the ecommerce channel. I am thankful we had FitForCommerce at the helm to lead the team, all while leading a number of process improvements and project work streams.