Anne is an accomplished ecommerce executive and digital marketing expert who has driven digital transformation for many fashion brands. She is skilled at creating innovative customer experiences and leveraging data to drive digital commerce strategies.
Most recently, Anne was the SVP, Ecommerce and Digital Marketing at Matilda Jane Clothing, where she performed all CMO responsibilities and reported to the Board of Directors as part of their leadership team. She established their digital team with a focus on improving customer experience. During her time there, Anne orchestrated a new brand strategy, developed the marketing strategy for a new women’s brand, launched a new site experience, and more.
Prior to that, Anne was the SVP, Omnichannel Commerce at Jonathan Adler, where she was responsible for structuring their digital division to support their omnichannel strategy, including all customer interactions from marketing, website, retail, and wholesale. She was also focused on leading the customer-first approach and optimizing their CDP.
Anne has also held many other senior positions such as the VP, Ecommerce and Digital Marketing at Opening Ceremony, SVP, Global Ecommerce at Club 21 Singapore (member of Como Group), SVP, DTC at Stuart Weitzman, and VP, Ecommerce Division at Armani Exchange. She has launched brands globally and built teams to support brands’ omnichannel strategies.
Anne has a B.S. in Marketing from Ball State University.