And Keep Customers Shopping Well into the New Year
Competition for holiday sales continues to escalate, fueled by adoption of new technologies and practices. Multiple omnichannel models, promotions, and same-day shipping options are just some tactics retailers must employ to meet shopper demands.
Once you ring in the New Year, this frantic season typically comes to an abrupt post-holiday halt. Smart retailers keep sales going by leveraging customer loyalty strategies and tactics. In doing so, they encourage shopping well into the New Year to bridge the gap between shopping seasons.
This webinar covers how to:
- Identify and re-engage at-risk customers before they defect
- Enroll casual holiday shoppers into your loyalty program
- Create loyalty campaigns and offers that encourage repeat purchases that extend into the New Year
Alex Timlin, VP – Ecommerce, Emarsys