Meet the expectations of the hyper-connected social shopper with mobile and social personalization
We all know that social and mobile are cultural staples. Both are considered highly personal (in different ways) and both present unique opportunities for personalization. However, retailers and brands still struggle with what to do, when to do it and how! Every retailer and brand know they need to leverage social and mobile but few know what exactly they need to do, and measuring the impact is even more daunting.
This webinar will cover:
- the current omnichannel personalization trends
- how retailers and brands can use mobile and social media to create personalized experiences
- the key takeaways from the FitForCommerce Annual Report
Ken Burke, Chairman & Founder, MarketLive