Dynamically personalizing the shopping journey in a world of time-pressed multi-device consumers
Over the past decade, personalization has become standard, connecting the right people with the right content at the right time. But today’s reliance on broad recommendations and widgets that declare that “shoppers who bought this also bought that” are not going to cut it over the next few years. The most innovative retailers today are harnessing big data along with deep content understanding to dynamically personalize the entire shopping experience — from the search bar and its results, to navigation, category pages and visual browsing — across all devices.
This webinar will cover:
- future of personalization strategies and how to compete at scale
- how innovative retailers are dynamically personalizing the shopping experience
- the key takeaways from the FitForCommerce Annual Report