Does Your Online Experience Match Your In-Store Experience?
Presented at: HFA Webinar Series – Feb 2020
Today’s customer journey is anything but a funnel; it’s more like a Jackson Pollock painting. Shoppers bounce between your website, marketplaces, and in-store visits in no particular order. Retailers and brands who can create harmony and balance between online and in-store shopping experiences will be positioned to succeed.
In this presentation, we will share insights and trends from the latest Omnichannel Retail Index and compare how furniture retailers and brands stack up to other verticals. Learn the latest best practices for getting online and in-store working in tandem to meet and exceed today’s consumer expectations.
Rich Siefert, Sr. Consultant, FitForCommerce