FitForCommerce Helps Global Luxury Brand Accentuate Online Performance with Best-Fit Ecommerce Platform Selection
A global luxury fashion brand with multiple channels including brick and mortar stores, wholesale and international ecommerce approached FitForCommerce for expert guidance in selecting the right technology platform for improving their ecommerce channel. The company identified three contending ecommerce providers and a CMS vendor, but were internally divided on which solution would be the best investment. Therefore, before kicking off the RFP process, they turned to FitForCommerce to ensure that they had the right tools to make an informed decision.
A team of FitForCommerce experts evaluated the company’s existing ecommerce operations, focusing on identifying the capabilities and limitations of the technology system used. They conducted a thorough review of the requirements compiled by the company and laid out a strategy for why the implementation of a new ecommerce platform versus a content management system would be the best option. Part of this process included thorough education on the ecommerce technology landscape, highlighting modern platform capabilities and limitations.
The FitForCommerce team developed a complete and up-to-date RFP document as well as an exhaustive comparative analysis of the top three pre-selected platform providers, including a comparison of features, functions and costs. The team also led a thorough total cost of ownership analysis and provided insight into the pricing structure of each platform.
With the comparison analysis in hand, a clear understanding of the cost structure of each platform and the total cost of ownership, coupled with the right questions to ask, the company completed a detailed assessment and selected an ecommerce platform provider and systems integrator. The implementation process was initiated along with detailed requirements to ensure successful implementation of the new platform.