New Grocery Benchmarking Insights on the Omnichannel Roadmap to Success
FitForCommerce has teamed up with FMI to complete the Grocery Omnichannel Index to benchmark and evaluate how food retailers deliver on customer expectations for unified shopping experiences across digital (online and mobile), in-store and cross-channel criteria. In this session, we outline key insights from the Index and share omnichannel best practices that should be on every food retailer’s roadmap.
This webinar covers how to:
- Evaluate your omnichannel experience relative to a survey of 26 food retailers
- Compare strategies to meet consumer needs for convenience
- Identify strengths and weaknesses of the food retail omnichannel experience
Doug Baker, VP Industry Relations, FMI