A comprehensive look at the key factors for DTC digital commerce strategy
Consumer industries are under more pressure than ever to keep up with digital-first retailers. Consumers expect the brands they love to love them back – by providing profoundly exceptional experiences every step of the way.
That means it’s imperative to have a direct-to-consumer (DTC) commerce strategy with a definitive framework for success. Join the conversation as we take you through the 12 rules of brand digital commerce.
We will cover:
- Key strategies brands need to know
- Pitfalls to avoid when selling DTC
- Considerations for a successful, long-term framework
Gil Ozir, Managing Partner, Adweek