How We Help Business-to-Business Organizations
Today’s business environment is forcing B2B manufacturers, wholesalers and distributors to dedicate resources and budgets to digital sales channels including ecommerce websites and digital tools for sales reps.
B2B selling is complex – it requires sophisticated workflows, pricing, product configurations, approvals, and more. At the same time, business buyers increasingly expect B2B buying to equal B2C shopping experiences. B2B organizations must ensure that the digital channel supports the complexities of B2B selling, while also focusing on delivering consumer-like frontend experiences, dealing with potential channel conflicts and training sales reps and customers on how to use the online channel and digital sales tools.
FitForCommerce helps B2B organizations define strategies for establishing and optimizing digital sales channels, build the right foundation and infrastructure, identify platform requirements and guide the process for selecting the best technology solutions to support the business.