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Affiliate Marketing companies provide software tools to manage affiliate networks or a network of affiliates, or provide services to manage e-retailers affiliate network programs (Outsourced Affiliate Program Management).
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Key Questions
- What types of programs can you support? Pay Per Click, Pay Per Action, Pay per lead, etc.
- Does your solution provide tiered commission structures, bonuses, or other?
- What level of customization does your solution provide for custom branding of your customer affiliate areas?
Access all Key Questions and Best Practices checklists
Best Practices
- Create a realistic tiered commission structure to reward high sales affiliates.
- Allow affiliates to link deep into your site.
- Watch out for fraud.
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