inRiver is the provider of the inRiver Product Information Management (PIM) platform, leveraging customer digital and printed product marketing by simplifying the process of Product InformationManagement and gathering all the information for all sales channels in one place. More than 750 brands around the world rely on inRiver’s platform for driving their PIM process. InRiver’s success lies in simplicity, scalability, speed of implementation, and the fact that the platform is both user-driven and user-friendly.

Learn more: www.inriver.com

Meet inRiver at the Innovation Theater

FitForCommerce Innovation Theater – Booth #1701

    • Tuesday June 7, 5:00-5:20pm
    • Wednesday June 8, 5:00-5:20pm

THE DIRTY LITTLE SECRET ABOUT CUSTOMER EXPERIENCE

It’s time for us to reveal the dirty little secret about customer experience. In this breakout session with Johan Boström, the e-commerce and content management veteran will discuss the importance of targeting specialized content to each individual consumer to ensure a positive and enjoyable customer experience. Boström will offer key tips, important examples and provide crucial guidance on how to create the memorable experience that will establish a customer loyalty like no other.